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Inversiones Maslosa / Insights / Press Releases / Francisco Massó Losa (In Memoriam)
Date: 11/03/2024
Category: Press releases
FRANCISCO MASSÓ LOSA
IN MEMORIAM

Loyal, idealist and dreamer

On behalf of my father and our entire family, I wish to convey, from the bottom of our hearts, the pride and gratitude we feel for your expressions of affection, closeness and support.

There is a beautiful letter, arising from the voice of the English canon Henry Scott Holland —himself inspired by a sermon of Saint Augustine— that, as it peers into the mystery of death, says the following:

“If you love me, do not weep. ¡If you only knew the gift of God and what Heaven is! ¡If only you could hear the Angels’ song from where you are and see me among them!
¡If you could only see before your eyes the eternal fields with their horizons and the new paths in which I walk!
¡If only you could contemplate for one moment the beauty that I see, beauty before which all others fail and fade!

 

Believe me; when death breaks your chains as it has broken mine and, when, on the day chosen by God, your soul reaches Heaven where I have preceded you, that day you will see me again, but transfigured and happiness, no longer waiting for death, but ever hand in hand with you, walking in the new paths of Light and Life”.

Francisco Massó Losa is already moving toward that horizon of beauty that transcends all others, making his way forward.

He was born in Villarrobledo (Albacete) on January 4, 1932 and passed away in Madrid on February 16, 2024, surrounded by the love of his family and comforted by the last sacraments, in the serenity of his Christian faith.

Ninety-two years of fulfillment culminate in this meaningful and solemn farewell tribute.

This year will forever be etched in my memory as the year my father —my friend, my confidant, my guide and my teacher, the best in everything he was and represented— embarked on the final journey to which, sooner or later, we all are called.

Perhaps a son should not attempt a eulogy of his deceased father, for there are times when words fall short of expressing what the soul longs to convey and nostalgia should never outweigh memory.

This strong, big-hearted man, who faced adversity with courage and confronted a challenging life without ever losing dignity or hope, leaves us with a profound void, only comparable to the immense gratitude with which we will always remember him.

His light was extinguished after an illness he faced with fortitude and bravery, true to his nature, maintaining until the end his optimism, positivity and boundless zest for life.

My father died in my arms. I was fortunate to be by his side until the very last moment, to bid farewell to the man who gave me life, to hold his hand and to pour all my love upon him. His final looks were for me.

Days before, he confessed that he did not fear death itself, but rather the reflection of my sorrow and the emptiness of my hands, searching for an embrace he could no longer give. He was more concerned about my grief than his own end.

It is hard to say goodbye to him now that he is no longer with me. Today, the “what if” no longer exists; all that remains are his memory and his words. Though absent in body, he remains more present than ever.

My father’s passing, though unexpected, had an element of inevitability. I wish I could have enjoyed his company even longer, yet that does not diminish my awareness of how fortunate I was to have him in my life for so many years. I will miss him more than words can convey. I feel immense sorrow, but also profound gratitude for all we shared.

Every day I long for his comforting voice, the warmth of his embraces and his words of guidance and encouragement. His presence was always a refuge in my life, a sanctuary of love, understanding and wisdom; an example of nobility and authenticity. He will always be my role model, my constant inspiration to become a better person.

I want to thank him for giving me unique and unforgettable moments. I want to thank him for his lessons, not expressed in words or abstract theory, but in concrete actions, where his integrity, effort and determination were always present, with family as the central pillar of his existence. In presence, in memory, in recollection, one cannot exist without the other.

My father perfectly embodied the self-made man. He could be described as an exceptional entrepreneur, a tireless worker, with remarkable business acumen and someone loyal to those he loved. At his core, he was an extraordinary man: eager for knowledge, an observant soul, someone who knew how to live in harmony and who taught me by example how to face life, be independent, live with ideals and convictions and pass on a legacy now indelibly written into my being.

Deep, lucid, brilliant, yet without a trace of ostentation or pride, he seemed to conceal his prodigious talent, his ability to synthesize, his intuition for complex matters and his extreme rigor.

He was born on the eve of the Spanish Civil War, into a humble family where, compelled by necessity, he began working from an early age.

His desire for independence took him from his hometown to Madrid at the age of just seventeen, in search of new opportunities and a better future. Endowed with natural intelligence, he forged his own path in life by adhering to the principles that guided him: sobriety, ethics, commitment, integrity and innovation. His story invites us to dream and shows us that dreams, when pursued with discipline and perseverance, do come true.

His intrepid character and entrepreneurial spirit opened many doors for him and allowed him to shine in a variety of arenas. As a manager and artistic representative, he was a true discoverer of talent; an executive producer with unfailing instinct and the patient, visionary architect behind the success of numerous artists. Among them were illustrious figures from the world of cinema and great performers who, supported by his steadfast backing in the early stages of their careers, went on to transcend borders, elevate their art and, over time, become true universal legends of the music industry: celebrated voices that now resonate in every corner of the planet.

The professional credibility he cultivated in that environment, combined with his extraordinary ability to build meaningful relationships, also placed him in a privileged position within the most exclusive social circles. His constant presence in the spheres of high society, his closeness to influential personalities and the impeccable image he projected —an emblem of elegance and discernment— opened the doors to the exclusive world of high jewellery. There, his judgment and style made him a distinguished figure, admired for his natural authority and recognized for his singular talent in representing, with fidelity and distinction, the legacy and reputation of the most emblematic maisons.

Upon this solid foundation of experience, reputation and relational skill rested the final stage of his professional journey: a period marked by growing involvement in the institutional sphere and by the exercise of energetic and charismatic leadership within corporate governing bodies.

He served on several boards of directors as an independent director, with a particularly significant presence in iconic institutions within the Spanish insurance sector. From these positions, he played a decisive role in consolidating and strengthening structures fundamental to their development, promoting a fairer, stronger and more accessible model, one designed to ensure that protection and well-being were truly within everyone’s reach.

He was the architect of his own destiny, guided always by the audacity and conviction to take risks.

I could say so much about my father. When I reflect on his personality —beyond his ideas, initiatives, actions, or history— I must emphasize, above all, his essence as a human being. The human being is the mold and matrix of ideas and those of us who were close to him were fortunate to witness them come to life. My father was a remarkable representative, an exceptional businessman, a charismatic leader. But above all, he was a great person and an extraordinary father.

A good man, lucid, with a pure heart, pragmatic and completely honest. Self-taught, with genuine talent and iron will. Formidable, warm, optimistic and joyful. He carried an eternal smile, free from vanity.

Life goes on without him, but his legacy lives in every action I take. It is my responsibility to honor his memory by living fully and meaningfully, following in his footsteps and upholding the values he taught me: love of family, honesty, integrity, humility, work and the freedom to make my own decisions.

His memory lives in me indelibly and though he is no longer physically present, his wisdom, generosity, empathy and humility will endure forever.

It comforts me to think that my father did not feel the vastness of the dark night he entered, nor the cold walls where he rests. In dying, he ceased to feel, to see, to hear; and until life returns, he will not remember. But when he awakens, the faces of his loved ones who were with him that day and the love with which he bade us farewell, will be reborn with him. For just as we lived together, we also die together; and he will remain imperishable in our memory until the day we meet again.

Dad,

May my words wrap you in the warmth of a final embrace and accompany you always, wherever you go, as a reflection of the immense love you leave behind. Thank you, above all, for giving me life; for teaching me not to fear and at the same time, to face my doubts when necessary; for giving me deep roots and also wings to fly.

From you, I learned to be strong, yet vulnerable; to love without measure and to let go when the time is right. Thank you for every gesture, every example, which helped me become the best version of myself, to give without expecting anything in return and to pursue my dreams without losing sight of what truly matters.

With you, I discovered that love is the greatest force that exists, to face problems with courage and to respond firmly to the unexpected. I learned to take my first steps, to pedal with confidence, to fall without fear and to rise stronger each time.

Thank you for instilling in me the value of appreciating both what is seen and what is felt; for never giving up in the face of adversity; and for recognizing beauty in the simplest details of life. Thank you for your constant care, your endless hugs and the kisses that, night after night, opened my dreams to the impossible, closing my days with tenderness and filling them with hope.

Thank you for never letting me lack anything, for trusting me and for showing me, through actions, the depth of your presence. Thank you for giving me the confidence to know that even in the midst of difficulty, there was nothing to fear; for being the perfect example of effort and sacrifice; for your unconditional support, protection and love.

Thank you for teaching me to be realistic, to keep my feet on the ground and my eyes on the horizon; for valuing me, spoiling me as much as possible and gifting me memories I will never forget. Thank you for your calls at any hour, for playing with me, for scolding me when I did wrong and for encouraging me to face every obstacle and challenge.

Thank you for your conversations, which taught me to think and understand, to discover the deeper meaning of life; for helping me grow as a person, to be grateful for everything and everyone and for every game, laugh and moment that made my life an indelible treasure.

Thank you for making me happy, for believing in me, for dedicating every moment of your life to me and for always being the purest testimony of what it means to be an exemplary father.

For everything, thank you for giving me the honor of being your son and allowing me to walk in your footsteps. Everything I am comes from you.

I will always miss your hand guiding my steps.

May God’s infinite mercy cover your soul and fill it with eternal peace and serenity.

Together, beyond life and death; wherever you are, my memory will live with you.

Francisco Massó Mora | Nuestra Señora del Carmen Church, Pozuelo de Alarcón.

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